About CDP

How can we empower consumers to make healthy and sustainable dietary choices adapted to their own needs and preferences? How can we combat obesity or mal-nutrition without losing the sustainability perspective? To answer these questions we will create a one-stop shopping solution, called the Consumer Data Platform for food, nutrition and health (FNH). This solution consists of the RICHFIELDS Collec-tor app to collect European consumer data on determinants and food intake and a platform where researchers can access and analyse the data. This new package of-fers researchers unlimited possibilities to find new insights into consumer behav-iour and its impact on health and sustainability.